Rebranding a Dutch icon

For decades, the Oostwegel family have dedicated themselves to lovingly transforming architectural masterpieces into a collection of inspired hotels and restaurants. Set against the verdant backdrop of the Maastricht region, this collection offers a unique cultural experience and warm South Limburg welcome.

Guarding four unique establishments under the wings of the Oostwegel Collection was only possible by communicating a shared thread of esteemed quality whilst enabling each ‘house’ to tell their own story.




The majestic symbol for the Oostwegel Collection is the White-Tailed Eagle, an aspirational figure soaring with great vision over Limburg. With a modern flair the visual identity is inspired by the attention to detail, passion and dedication of Oostwegel Collection’s true craftsmen and women.

Continue Back 18 OCTOBER 2016

Pentawards 2015: Silver for Sourcy

VBAT won a Silver Pentaward for the new iconic glass bottle we have created for Sourcy. Due to its strong position in the restaur...
Read more 26 SEPTEMBER 2015

VBAT Blog: Eva's diary

Meet our new intern Eva Cremers.
Read more 23 SEPTEMBER 2015

Stefan Pangratz in Marketingtribune Designpanel

For years, Coca-Cola wants to be the icon of happiness. To make the choices in the range more clear, Coca-Cola asked Mountain to m...
Read more 10 SEPTEMBER 2015


VBAT MeetMarket organised an inspiring day for 150 students from SiNT LUCAS Art Academy in Eindhoven. Read here what we did with t...
Read more 9 SEPTEMBER 2015

VBAT Blog: Abierto Mexicano de Diseño

Our Mexican colleague Rodolfo about a design event coming up in Mexico City.
Read more 3 SEPTEMBER 2015

VBAT Blog: Taipei 101

VBAT's Maarten visited the tallest eco-friendly building in the world.
Read more 2 SEPTEMBER 2015

VBAT Blog: Why Brands have to be extraordinary

André Soff explains why Brands have to be extraordinary, and why being common is only for a small crowd.
Read more 1 SEPTEMBER 2015

Enoki - A refreshing new concept

Responding to the voice of the traveller who demands light and healthy food on the go, Enoki is a healthy fast food concept with a...
Read more 28 AUGUST 2015

VBAT Blog: On building Robots

Our colleage Martin recently took a free course with the University of Berkeley on building robots. He managed to finalize his stu...
Read more 26 AUGUST 2015